Kiersten Williams is a strategic communications and public relations veteran who has worked with international clients at global New York agencies and as a boutique agency founder at Williams Consulting, LLC. Her career in the number one media market has built trusted relationships with communications professionals, industry sources, media contacts, and various stakeholder groups. She has spent her decades-long career as a public relations and marketing consultant working with publicly held and private B2B and B2C companies to help them achieve business goals on the global, regional, and national stage.
Her mission is to use marketing and public relations to help organizations solve business challenges using relevant communications strategies, creative expertise, and premium (yet, affordable) content.
Kiersten is an award-winning communicator with strong expertise in:
Specifically, she has worked with clients in the following industries:
Financial services and markets, professional services, higher education, private equity, technology, legal, nonprofit, sustainability, hedge funds, wealth management, executive recruiting, apparel, alternative lending, financial technology, renewable energy and cleantech.
She has been recognized by industry peers as a Platinum MarCom Award winner, the competition’s highest honor for excellence in financial media relations/publicity category for “Strength in Factoring,” an integrated communications campaign. Kiersten was also acknowledged by the journalism community as a Silver Bulldog Award winner for Excellence in Media Relations and Publicity with “Best Green Campaign” for a wastewater treatment client, and was featured in the Media Relations Hall of Fame magazine. In addition, she is a recipient of the NCPRSA Michael H. Herman Award for Excellence in Mentoring.
In addition, Kiersten is a supporter of the Arts and a recipient of the Al D. Wolfheimer Volunteer Service Award for her commitment to youth education at Raleigh Little Theatre, a non-profit organization and one of the oldest continuously operating community theatres in the country.
She is a graduate of Emerson College and is a long-standing member of the Public Relations Society of America (PRSA). She serves on the PRSA Southeast District board of directors and is a past president of the North Carolina PRSA chapter. Kiersten has served the organization as secretary, treasurer and communication director and founded PR for Good, the chapter's first-ever give back program that serves nonprofits in the membership area. In addition, Kiersten was the first-ever director of community outreach (#AMAIMPACT) for the American Marketing Association’s Triangle Chapter.
Kiersten enjoys traveling and spending time with her family. She believes in helping to change the world one word at a time.
"For CEOs today, it's all about achieving growth and efficiency through innovation..." - Ginni Rometty, CEO IBM
"Efficiency is doing things right; Effectiveness is doing the right things."
-- Peter Drucker
"Opportunities don't happen. You create them."
-- Chris Grosser
“Success isn’t a result of spontaneous combustion. You must set yourself on fire.
-- Arnold H. Glasow
“Whatever you do, be different – that was the advice my mother gave me, and I can’t think of better advice for an entrepreneur. If you’re different, you will stand out.”
-- Anita Roddick